How to value your brand image with homogeneous mail signatures

Today we wanted to tell you the story of Paul who is digital marketing manager within a large group of the automotive industry.

A few weeks ago, the entire group had to deal with a change in their messaging tool.

Given the number of employees and divisions within the group, such a project can quickly result in significant work on different aspects:

• The homogenization of the email signature,
• Updating the profile information of all teams,
• Acceptance and appropriation of the new messaging tool and the new corporate graphic by employees … etc … etc … 😰

To carry out this transition and ensure the involvement of users, Paul decided to opt for the solution we advocacy. Discover how we were able to serenely accompany Paul and his teams by continuing to read his story!